Pravir Arora,
Director – Marketing
Sun Microsystems India

Pravir Arora took on as Marketing Director of Sun Microsystems India in January 2009. In this capacity, Pravir heads Sun India's marketing operations and is part of the organization's India Management Team. His portfolio covers all aspects of marketing throughout the region, including marketing planning, branding & advertising, communications, demand generation for the various practices and partner marketing.

Pravir comes with more than 15 years of varied IT industry experience in Enterprise Sales, Channel sales, Product and Brand Marketing.

Prior to taking on this role, Pravir was Director- Business Development at Computer Associates (CA). He joined CA in April 1999 and since then has held various positions in all functions in the organization including Channels and Enterprise. He was responsible for the setting up of the marketing operations for CA as well as their Volume Channel Business across Asia South.

Pravir began his career in Wipro and has also worked in Digital/Compaq in various capacities.
Pravir holds a Bachelors Degree in (Computer Sciences ) from R. V College , Bangalore.
Pravir is passionate about cars and enjoys traveling and music. Pravir is married to Hema, an entrepreneur and have 2 Children – son Karan and Daughter Sonakshi.